ITB Berlin 2025
Every year, ITB Berlin redefines the contours of travel. This global meeting, which brings together thousands of tourism professionals, is much more than just a trade fair: it is a real idea laboratory where the trends of tomorrow are shaping. In 2025, under the theme "The Power of Transition Lives Here," ITB Berlin invites the industry to rethink its practices and commit to a more responsible and innovative tourism.
Historical Overview of ITB Berlin
Established in 1966, ITB Berlin, or the International Tourism Fair of Berlin, debuted with only nine exhibitors from five countries. Over the decades, it has experienced exponential growth, attracting thousands of exhibitors and visitors from around the world. In 2024, for example, more than 5,600 exhibitors from 190 countries participated in the event, with the site welcoming around 100,000 visitors, including 24,000 convention participants. The event is recognized as the world's largest professional tourism trade fair, providing an essential platform for networking, idea exchange, and discovering the latest industry trends.
Trusted DMC, where Business meets Leisure and Culture - Clip by Trusted DMC
Theme for 2025
For the 2025 edition, taking place from March 4th to 6th, the main theme is "The Power of Transition Lives Here." This slogan highlights the industry's ability to evolve and adapt to global changes, particularly in terms of sustainability and technological innovation. The associated visual campaign, titled "Lives Here," emphasizes ITB Berlin's central role as the epicenter of travel and tourism, encompassing various segments such as aviation, hospitality, luxury tourism, and sustainable innovations.
ITB Berlin, 2024 Edition - Photo : Trusted DMC
Missions and Challenges
ITB Berlin serves as a pivotal hub for the global travel industry, fostering collaboration and growth within the industry through facilitating meaningful business interactions and creating valuable partnership opportunities. As a premier platform for showcasing the latest travel technologies and trends, including cutting-edge digital solutions and sustainable tourism practices, ITB Berlin drives innovation within the sector. Furthermore, through the ITB Berlin Convention, the event provides a valuable educational forum where industry leaders and experts convene to discuss and address the most pressing challenges facing the travel sector.
As the tourism landscape undergoes rapid and transformative changes, ITB Berlin 2025 will play a crucial role in addressing the growing demand for environmentally responsible travel by championing sustainable practices and meeting the evolving expectations of eco-conscious travelers. Moreover, recognizing the profound impact of the digital revolution on the travel sector, ITB Berlin will catalyze this transformation by highlighting the latest technological advancements that enhance the customer experience and optimize the operations of industry players.
Blending Business with Wellness Tourism - Clip by Mr Linh's Adventures
Trusted DMC and Mr. Linh's Adventures:
Ambassadors of Vietnamese Tourism at ITB Berlin
Trusted DMC, a leading force in Vietnamese tourism, will once again grace the stage at ITB Berlin, following a successful presence since 2018. This renowned agency, known for its unwavering commitment to sustainable tourism and its ability to craft bespoke travel experiences that seamlessly blend comfort with authenticity, will showcase the richness and diversity of Vietnam to a discerning international audience. Trusted DMC's expertise lies in creating unique itineraries that venture beyond the ordinary, offering travelers the chance to explore hidden gems and engage in responsible travel practices that respect both the environment and local communities. At ITB Berlin, Trusted DMC will position itself as the preferred partner for discerning travelers seeking unforgettable journeys in Vietnam and across Asia.
Mr Linh, ambassador of Vietnamese Tourism - Photo : Trusted DMC
Partnerships and achievements in 2024
Trusted DMC is proud to collaborate with major players in global tourism such as Norstar, Exodus, Compass Travel, Hirschreisen, Kilroy International A/S and Höjskolendk. These strategic partnerships enable Trusted DMC's teams to offer a comprehensive range of services tailored to all types of traveler.
To illustrate their know-how, here are a few examples of their achievements:
Tailor-made tours: Trusted DMC's expertise is evident in the creation of tailor-made tours, such as the 'Vietnam Luxury Tour Package 8 days 7 nights for muslims', designed to meet the specific needs of Muslim travelers.
Group tours: The company also offers group tours to popular destinations, such as the 'Travel Deals or Set Departure Tour for Joining Group' offers.
Off-the-beaten-track adventures: Tours such as the 'Off the beaten track tour in Southeast Asia' are aimed at thrill-seeking travellers.
These examples testify to their ability to design unique and memorable experiences, while respecting the values of sustainable tourism.
Why is their presence at ITB Berlin so strategic?
The strategic importance of Trusted DMC's presence at ITB Berlin is multifaceted. As ambassadors of Vietnamese tourism, the agency leverages this global platform to showcase the country's unique allure, highlighting its breathtaking natural beauty, rich cultural heritage, delectable cuisine, and warm hospitality to a discerning international audience, particularly from Europe and North America.
Furthermore, ITB Berlin provides a crucial opportunity for Trusted DMC to expand its global network, forging new partnerships with travel agencies, airlines, and other key players within the tourism industry. This strategic networking facilitates the enhancement of Trusted DMC's offerings and the expansion of its clientele.
Finally, as a dynamic hub for industry innovation and the exchange of groundbreaking ideas, ITB Berlin empowers Trusted DMC to stay abreast of the latest trends shaping the travel landscape, enabling the agency to adapt and refine its offerings to meet the evolving demands of the modern traveler.
Trusted DMC, ambassador of Vietnamese Tourism - Photo : Trusted DMC
Let's meet at ITB Berlin 2025
The presence of Trusted DMC and Mr Linh's Adventures at ITB Berlin 2025 testifies to their ongoing commitment to excellence and innovation in Vietnamese tourism. This participation represents a unique opportunity to share our vision of responsible and authentic tourism, while strengthening our international partnerships. We invite you to join us from March 4 to 6, 2025 to discover how we are shaping the future of travel in Vietnam, combining tradition, sustainability and unique experiences.