2025 Business Tourism Trends in Cambodia
An evolving sector
Business tourism in Cambodia is undergoing significant changes, with a dynamic recovery post-pandemic.
Sisowath wharf - Phnom Penh - Photo : Mr Linh's Adventure Team
Dynamic Post-Pandemic Recovery
Business tourism in Cambodia is experiencing a remarkable rebound, as evidenced by the 5.45 million international arrivals recorded in 2023, representing a 140% increase compared to 2022. This positive momentum is expected to continue in 2025, driven by several structural factors. The MICE industry (Meetings, Incentives, Conferences, and Exhibitions) significantly contributes to this recovery, with anticipated growth of 15% by 2025.
Growth Catalysts
Active Tourism Diplomacy
The extension of the Cambodia-India Tourism Year until 2025 demonstrates the Cambodian government's commitment to diversifying its strategic partnerships. This bilateral initiative is expected to not only boost tourist flows but also promote cross-sector investments. The Cambodian government has also strengthened ties with ASEAN countries, facilitating business travel through simplified visa agreements.
Emergence of Phnom Penh
The Cambodian capital is establishing itself as a major business hub in Southeast Asia, driven by its liberal economy and modernized infrastructure. The continuous improvement in its international air connectivity enhances its attractiveness to businesses. The new terminal at Phnom Penh International Airport, scheduled for completion by the end of 2024, will increase passenger capacity to 10 million per year, thereby facilitating access for business travelers.
Phnom Penh Skyline - Photo : Mr Linh's Adventure Team
New Trends
Technological Innovation
The integration of advanced technologies, including artificial intelligence, is revolutionizing business travel management. Companies now seek a balance between personalized traveler experiences and cost optimization. The country's major business hotels have heavily invested in hybrid meeting solutions, enabling seamless collaboration between in-person and remote participants. Virtual concierge applications and automated booking systems are becoming the norm.
Environmental Engagement
Sustainability has become a major decision-making criterion in business travel policies. Companies are opting for responsible travel solutions, reflecting a growing environmental awareness. Cambodia has launched several ecological initiatives, including the "Green Business" certification for hotels meeting strict sustainable development criteria. Many conference centers are adopting zero-waste practices and prioritizing solar energy.
Return to In-Person Exchanges
Following the period of health restrictions, businesses are reaffirming the importance of in-person meetings to strengthen their commercial relationships. This trend is reflected in a significant increase in team-building events and residential seminars, particularly in locations combining a professional setting with a unique cultural experience.
The Tonle Sap River in Phnom Penh - Photo : Mr Linh's Adventure Team
Key Destinations
Phnom Penh
The capital is emerging as the epicenter of business tourism, boasting upscale hotel infrastructure and modern conference centers. The Diamond Business Center, set to open in early 2025, will offer over 10,000 square meters of state-of-the-art conference spaces. Phnom Penh's business district now hosts over 15 five-star hotels equipped for MICE events.
Siem Reap
This historic city is developing a unique business offering, combining cultural heritage with international-standard professional facilities. The new Angkor Business Hub complex, located near the temples, provides coworking spaces and conference rooms with views of the historic site. The city's luxury hotels have developed special programs combining work sessions with guided cultural tours.
Sihanoukville
The port city, undergoing transformation, capitalizes on its strategic position between Vietnam and Thailand to attract business travelers. The development of the special economic zone is attracting numerous international investors. The city now boasts a one-of-a-kind maritime convention center, offering meeting spaces with views of the Gulf of Thailand.
Kampot
This emerging destination is appealing for its authentic setting, particularly suitable for seminars and professional retreats. The renovated colonial villas transformed into high-end meeting spaces offer a unique atmosphere for professional gatherings. The region is also developing eco-friendly accommodation options for environmentally conscious businesses.
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The Gold Tower 42, Phnom Penh - Photo : Mr Linh's Adventure Customer
Major Events in 2025
Khmer New Year (April 14-16)
A period conducive to informal business exchanges, with numerous networking events organized alongside traditional celebrations.
Sector-specific Trade Shows
Essential gatherings in textiles, agriculture, and technology, including the Cambodia Tech Expo expected to attract over 50,000 professional visitors.
Francophone Entrepreneurs Meeting
A preparatory event for the 2026 Francophonie Summit, bringing together over 1,000 economic decision-makers from the Francophone space.
View of Phnom Penh from an infinty pool - Photo : Mr Linh's Adventure Team
Outlook
Cambodia is asserting itself as a major business tourism destination in Southeast Asia. The combination of modern infrastructure, an open economic policy, and a diverse event offering paints a promising picture for 2025. Ongoing investments in infrastructure, coupled with a sustainable development strategy and the adoption of the latest technologies, position the country as a key player in business tourism within ASEAN. Forecasts indicate that the sector could contribute up to 15% of the national GDP by the end of 2025, highlighting its increasing importance in the Cambodian economy.